Thursday, March 28

Under Armour Launches Flow Velociti Wind 2 in SA

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Under Armour is known for its innovative product offerings, and now its latest edition of the much-loved Flow Velociti Wind running shoe is here to disrupt the running shoe game once again. The first iteration of UA Flow eliminated the need for a heavy rubber outsole — but Under Armour isn’t stopping there.

Expanding Under Armour’s Flow running shoes collection that debuted in early 2021 with the UA Flow Velociti Wind and its disruptive all-in-one cushioning system, the UA Flow Velociti Wind 2 is here to bring runners up to speed — literally. The Flow Velociti Wind 2 features the same singular, ultra-responsive and long-lasting midsole compound as its predecessor. The UA Flow cushioning platform eliminates the need for rubber on the outsole, drastically reducing the weight and giving runners the feeling of light and effortless speed — the feeling of the wind at your back.

Under Armour Flow Velociti Wind 2

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UA Flow disrupts the design of a traditional running shoe with its lightweight construction and, by completely eliminating the rubber outsole, removing the 56 to 85 gram weight it typically would add to a traditional running shoe. UA Flow is the lightest midsole technology in UA’s current running lineup, bringing unparalleled lightweight cushion and long-lasting technology to the run category. The foam has naturally sticky traction, so traditional bulky overlays of the past aren’t needed. UA Flow offers runners great energy return, amazing consistency and reliable durability that will keep you reaching for your new favourite pair run after run.

Now, the Flow Velociti Wind 2 delivers speed without sacrifice-keeping the runner protected, delivering great energy return, and putting the wind at their back with every stride. The UA Flow Velociti Wind 2 is designed for speed over longer distances and engineered to provide great responsiveness, energy return and grippy traction, so you can run with confidence.

Under Armour Flow Velociti Wind 2

The shoe boasts a Warp Upper that adapts to the runner’s foot throughout their stride, so that it moves in unison with the foot. It features supporting tapes that act like seatbelts on the foot, placed precisely where our biomechanists found them to be most helpful for a runner. The tapes are in tension when you need them and relax when you don’t — eliminating any buckling and pinch points from traditional uppers built with continuous materials. UA Warp locks you onto the UA Flow midsole without getting in the way of the foot’s natural movement.

New for the UA Flow Velociti Wind 2 running shoe is the Tatami Stitch Heel: a solution that Under Armour says delivers a more consistent lockdown around the heel, a moulded EVA sockliner with added comfort and resiliency and cushioning for high-mileage performance.

The UA Flow Velociti Wind 2 is now available in South Africa at a price of R3 499. 

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