The rumours have all been true.
Apple has unveiled three iPhones and none of them was the 7S or 7S Plus, instead the company unveiled the iPhone 8, 8 Plus and the iPhone X (pronounced iPhone 10).
iPhone X is a massive leap forward for Apple, this is the first iPhone with an OLED display, no home button, a 5.8-inch nearly bezel-less display and – along with the iPhone 8 and 8 Plus – also has wireless charging.
“For more than a decade, our intention has been to create an iPhone that is all display. The iPhone X is the realization of that vision,” said Jony Ive, Apple’s chief design officer. “With the introduction of iPhone ten years ago, we revolutionized the mobile phone with Multi-Touch. iPhone X marks a new era for iPhone — one in which the device disappears into the experience.”
The 5.8-inch Super Retina display is the first OLED panel that Apple says “rises to the standards of iPhone”, with stunning colors, true blacks, a million-to-one contrast ratio and wide color support. The HDR display supports Dolby Vision and HDR10, something found in many top Android flagship smartphones sunch as the Samsung Galaxy S8 / 8+, Note 8 and LG’s G6 and V30.
iPhone X also has True Tone – first seen on the iPad Pro 10.5 – which dynamically adjusts the white balance of the display to match the surrounding light for a more natural viewing experience.
Following the smartphone trend for 2017, iPhone X has removed the home button – and TouchID – in order to bring about a nearly bezel-less display.